AVL E-Mobility

Overview

AVL took a bold creative direction with this campaign — and it paid off: finalist at the Austrian National Marketing Award (Staatspreis Marketing). The concept builds on a simple but powerful idea: the people shaping our future are inspired by those who will live in it — our children. The film pairs parents and their kids doing the same activities — the adults at AVL in a professional setting, the children at home in playful, imaginative versions. The connection between childlike creativity and professional innovation drives every frame. We produced the full content suite for the campaign in close collaboration with Rubikon Werbeagentur.

Crew

Director: Raphael Nast
DoP: Philipp Hafner
Photographer: Stefan Sukic
1st AC: Timo Neubauer
Production: SteadyMoiton
Agency: Rubikon
1st AD: Florian Purkarthofer
Gaffer: Oskar Ott
Digi Assistant: Noah Bonevie
Set Design: Dominik Scherrer
Styling/Makeup: Nina Hermann & Christine Bleimuth
Editor: Mario Shehata
Sound Design: Lukas Hasiba